MEDIA
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A curated selection of press and media coverage highlighting work across marketing strategy, entrepreneurship, and internationalisation.
'Thrive Online' Podcast with .ie
In episode 3 of the 'Thrive Online' podcast from .ie, host Seán Tobin speaks with Liz Maguire, Director of Litir Marketing and Managing Director of Littus.
The discussion focuses on the importance of websites as a core digital asset for SMEs, as well as practical international marketing and U.S. market entry strategies for Irish businesses.
Key themes include digital strategy, market research, networking, and cultural awareness when scaling into the United States.
'The Persuaders' on Dublin City FM
Alex Gibson hosts The Persuaders, Ireland’s longest-running business programme on Dublin City FM, featuring a conversation with Liz Maguire, Director of Litir Marketing.
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The discussion explores email marketing for marketers, including upcoming trends for the channel, the ongoing social media versus email debate, and international differences in email strategy.